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NIO is reportedly supporting a startup called Zhixing in creating high-end EVs for the ultra-luxury off-road market. Zhixing’s first vehicle will be an ultra-high-end SUV priced around $150,000.

NIO’s CEO, William Li, has reportedly stated that the project is part of NIO’s strategic efforts in that market segment. NIO Capital, with Li as its managing partner, will reportedly provide a seed round investment of several million dollars to Zhixing.

Zhixing plans to launch its first vehicle, an ultra-high-end SUV, in 2025. The vehicle will be available in overseas markets at the same time and will be built on NIO’s NT 3.0 platform.

NIO Backs Startup Focused on High End EVs for Ultra Luxury Off Road Market – report
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